Careers

Digital Media Specialist

Come be the Digital Media star at Canada's fastest-growing private Customs Brokerage and Freight Forwarding group!

The Company

Our clients hail from all corners of the world. We project ourselves onto the international stage; linked 24/7 to the vast world of global commerce which is reshaping our modern societies. From our Headquarters in South Surrey, you will also have access to our 24hr gym and on-site restaurant!

The Market

We serve B2C and B2B clients from all industries including your favorite brands. This market keeps you on your toes and never bored as there is always a new segment to understand and reach.

The Job

Reporting to the President, this full-time position will be based in our Head Office. Together with the Marketing team, you will work closely with various business units to digitally promote and expand our brands.

As a savvy marketer, you can reach all viable client segments using all of the tools at your disposal. From tweets to good ol’ firm handshakes, you are a well-rounded professional able to speak to all client bases.

You are willing to learn the business, able to think strategically, and both willing and able to roll up your sleeves to help implement the programs.

The Key Responsibilities

  • Maintain a comprehensive digital media strategy to increase visibility, lead generation, engagement, clickthrough and conversion rates across all Pacific Customs Brokers brands

  • Develop and execute campaigns which include key phrase research, landing pages, marketing automation and social media post scheduling

  • Research SEO competition, CPC, keywords and phrases

  • Measure and report on KPIs to gauge the impact of digital media on the overall marketing efforts

  • Facilitate online conversations with clients and work with internal team members to answer questions

  • Work with the team to copy-write headlines, calls to action, subject lines and titles that inject our traditional brand voice into the latest concepts

  • Create content alongside team members, including blogs, infographics, videos, ebooks and whitepapers

  • Optimize and revitalize evergreen content

  • Contribute to content editing, proofreading and fact checking

  • Strategize with the management team on incorporating relevant digital media techniques into the corporate culture and into all of the company's products and services

  • Contribute to offline marketing efforts such as events and marketing strategy when applicable

 

The Key Required Skills

  • Experience creating and executing digital marketing campaigns

  • Strong knowledge of search engines and optimization tools

  • Strong copywriting and editing skills

  • 2+ years of experience with social media platforms, including Facebook, Twitter, and LinkedIn

  • Insatiable thirst for knowledge on digital media tools and changes in the marketing landscape

  • Ability to explain your ideas and techniques to a lay audience

  • Ability to interact positively with a wide range of business units

  • Effective presentation skills and client-service orientation

How to Apply:

Forward your resume, listing three examples of recent projects and your salary expectations.

Please note that applicants must be in Canada and authorized to work at the time of application. Applications from outside Canada will not be considered.
 

We look forward to hearing from you!

Job Type: Full-time

Required experience:

  • traditional marketing: 2 years
  • Digital Media Marketing: 2 years

Required license or certification:

  • Digital Media Marketing Certificate or Diploma